A group of university students in Spain’s Basque Country decided they wanted to shake up a sector – any sector – but preferably one to do with food or drink.

So Imanol, Inigo, Gorka, Aritz and Taig picked the most traditional of them all – and created blue wine, one of several innovations in a deeply conservative industry.

After two years of research at the University of the Basque Country with the help of in-house, professional chemical engineers and an outside centre for food innovation, they launched their company Gik Live! in 2015.