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Johnnie Walker Black Label 12 Year Old Squid Game Special Edition (70cl, 40%)
Each numbered bottle of Johnnie Walker x Squid Game will be as unique as the twists and turns of the games itself, coming from a selection of 001 to 456. While every bottle contains the Johnnie Walker Black Label blended Scotch whisky that fans love. Audiences will also spot the famous ‘Striding Man’ in a new outfit: donning the iconic Squid Game tracksuit.
Johnnie Walker x Squid Game’s rich and smooth liquid has been aged for 12 years, with deep layers of sweet fruit, spice and vanilla – all wrapped in a cloak of smoke.
Please note the bottle number that you recieve will be random from 1 to 456
Bottler John Walker & Sons (JW&S)
To celebrate the launch of Squid Game Season 2, which returns on 26 December this year, Johnnie Walker has released a limited edition design for bottles of its Black Label whisky.
The bottles are designated with the numbers 001 to 456, which is how many characters are competing in the new series, and also gives consumers the opportunity to ‘pick their player’ via bottle.
Key features of the design include the Johnnie Walker striding man logo donning the show’s green tracksuit, and a 20-degree slanted label with a custom fabric pattern varnish to ‘simulate the texture’ of the green tracksuit.
The partnership kicked off yesterday (1 October) with a takeover of Times Square in New York, which took place at 4.56 EST, again nodding to the number of players participating in the game.
Josh Dean, vice president of Johnnie Walker, Diageo North America, said: “This partnership brings together two global icons, the world’s number one Scotch whisky and the worldwide TV phenomenon of Netflix’s Squid Game.
“Our loyal fan bases are going to be thrilled by the element of discovery with our collectible, limited edition bottle design that allows them to get close to the action. At Johnnie Walker, we’re continuing to reimagine how whisky can be enjoyed through unique and creative experiences, partnerships and occasions.”
Tying into the launch, mixologist Ginn Choe has also created a special 456 cocktail, which she called “a twist of mystery, just like the show”.
She added: “It’s made with popular and traditional Korean ingredients, such as honey for sweetener and barley tea known as bori-cha that marries well with the spice and vanilla notes of Johnnie Walker Black Label.”
The partnership between Johnnie Walker and Squid Game will also reach Europe and Asia, through outdoor media, social media campaigns, events and retail touchpoints.
On bringing the partnership to life, Magno Herran, vice president of global brand and partner marketing at Netflix, said: “Squid Game fans are highly anticipating the show’s return. To give them something really special and unexpected, in collaboration with Johnnie Walker, we dressed the iconic striding man in the show’s classic green tracksuit.
“Through our partnership, we’ve taken the series from the screen to the shelf, to the streets, even surprising fans in Times Square with an opportunity to play a game featured on Squid Game.
“This excellent integrated experience also includes promotion of the campaign on Netflix’ss ad-supported plan, so our members can pick up the perfect pairing of Johnnie Walker and Netflix for the series release this December.”
The link-up with Netflix continues a bumper period of activity for Johnnie Walker. The world’s biggest-selling Scotch whisky has also unveiled a 700ml light bottle , trialled paper bottles and announced the debut of its Black Ruby expression in global travel retail for next year.
Meanwhile, its owner, Diageo, is expecting a return to sales growth despite a “challenging consumer environment’.
Bottling serie Squid Game 456
Bottled 2024
Stated Age 12 years old
Strength 40.0 %
Vol.Size 700 ml or 750 ml
Johnnie Walker Black Label Anniversary Edition 12 Year Old (70cl, 40%)
This aged version of the classic Red Label enjoys a similar cult following. Its unique complexity is achieved by expertly blending an extremely diverse, but complementary range of malt whiskies, each of which has been matured for a minimum of 12 years and some for much longer. In total, up to 40 malts and grain whiskies make up the Black Label blend. Island and Islay malts deliver spice, richness and lingering peat. Speyside malts make an important contribution to the depth of taste, bringing smoky malt, fruitiness, apple freshness and a rich sherry character to the blend. At the heart of Black Label lies 12 year old Cardhu, an outstanding malt from Speyside, which imparts silkiness, a characteristic which has made it famous as a single malt.
To date, Black Label has won more international awards for excellence than any other deluxe whisky. In the 1880s, Old Highland won medals in Sydney and Paris. Over 100 years later, in 1994, Black Label picked up gold medals at the 1994 Monde Selection Awards and the International Wine and Spirit Competition (IWSC), where it also won a trophy for Best Blended Whisky. In 1996, it won gold again at IWSC for the best deluxe Scotch Whisky. 40% Alc./Vol.
Johnnie Walker Black Label Triple Cask Edition (1L, 40%)
Johnnie Walker Triple Cask Edition is a sweeter & spicier whiskey from the makers of Johnnie Walker Black Label. This limited edition is crafted from an exceptional selection of malts, with three Speyside malts (Blair Athol, Cardhu and Strathmill) at its heart. The blend is then finished in three types of oak cask (bourbon, sherry and rum) for extra depth and richness flavour. Inspired by the characteristics of Johnnie Walker Black Label, but with more smoke, more sweetness and triple cask finishing.
Johnnie Walker Blenders Batch Rum Cask Finish EXP#8 50cl, 40.8%
A 2017 addition to the Johnnie Walker Blenders’ Batch range (they released the Red Rye Finish expression as part of the range in 2016), this blend was features whiskies finished in casks that previously held Caribbean pot still rum.
Experiment No: 8
Bottled: 2017
40.8% ABV / 50cl
Cask Type: Rum
Bottle Number: RCF 03849
Johnnie Walker Blenders Batch Sweet Peat (50cl, 40.8%)
Smoke meets sweet in Sweet Peat from Johnnie Walker, a limited edition experimental blended Scotch whisky. The core of Sweet Peat features whisky from Caol Ila and sherry matured Glendullen, in a similar vein to the peaty deliciousness that is the Johnnie Walker Black Label.
Johnnie Walker Blue Label 1990s Old Bottle 70cl, 40%
This is the iconic Johnnie Walker Blue Label, one of the most aspirational whiskies in the world.
A 70cl bottle of Johnnie Walker Blue Label, very hard to come by and very rare. This was made with very good well-aged malt and grain whiskies. Individually numbered bottles.
Bottle Number: No. O14835 JW
Johnnie Walker Blue Label 1990s Old Bottle 70cl, 40%
This is the iconic Johnnie Walker Blue Label, one of the most aspirational whiskies in the world.
A 70cl bottle of Johnnie Walker Blue Label, very hard to come by and very rare. This was made with very good well-aged malt and grain whiskies. Individually numbered bottles.
Bottle Number: No. N 33241 JW
Johnnie Walker Blue Label 1990s Old Bottle 75cl, 43%
This is the iconic Johnnie Walker Blue Label, one of the most aspirational whiskies in the world.
A 75cl bottle of Johnnie Walker Blue Label, very hard to come by and very rare. This was made with very good well-aged malt and grain whiskies. Individually numbered bottles.
Bottle Number: No. Q 07714 JW
Johnnie Walker Blue Label Large Format Duty Free 1990s 1.75cl, 43%
A 1.75 litre bottle of Johnnie Walker’s prestige blend, Blue Label, in a presentation case. This was bottled for duty free stores.
This is bottle number J 024887 JW.
The label carries a royal warrant by appointment to Her Majesty The Queen.
Johnnie Walker Blue Label Mini Cube Limited Edition Porsche Design Studio 2012 70cl, 40%
Johnnie Walker Blue Label Mini Cube (Porsche Design)
A special edition of Johnnie Walker Blue Label, produced as a collaboration between Diageo and the Porsche Design Studio. The Cube is a storage box for a bottle of Johnnie Walker Blue Label and two whisky glasses, the top half forms an ice bucket with a pair of tongs included.
A stunning presentation case for this exquisite blend.
A bottle of Johnnie Walker Blue Label, presented in a metal and leather case from Porsche Design Studio. This case contains two branded tumblers and a pair of tongs, the lid of the case doubles as an ice bucket.
Notice Minor Scratches on the Box
Johnnie Walker Centenary Blend Frozen Gold Glass 16cm x 4cm
Johnnie Walker Centenary Blend Frozen Gold Glass 16cm x 4cm
Johnnie Walker Collection Pack 1999s 4 x 20cl, 80cl
The four 200-ml. bottles of Johnnie Walker Black,Green,Gold, and the much-coveted Blue make for perfect side-by-side taste tests.
A collection of four Johnnie Walkers including;
- Black Label 12 Year Old 43%
- Green Label Pure Malt 15 Year Old 43%
- Gold Label 18 Year Old Centenary Blend 40%
- Blue Label 43%
Johnnie Walker Explorers’ Club Collection (3x20cl) (60cl, 40%)
Explore the Johnnie Walker Explorers’ Club Collection! This pack contains a 20cl bottle of three different blended Scotch whisky expressions from the collection – including the The Spice Road (a richly spiced treat), The Gold Route (packed with exotic fruit notes) and The Royal Route (decadent and luxurious).
Johnnie Walker Explorers’ Club Collection The Royal Route (1L, 40%)
The final addition to the Johnnie Walker Explorers’ Club Series – “The Royal Route” was launched in 2013 as a Travel Retail exclusive.
Developed as a ‘luxury’ whisky, Walker’s Master Blender, Jim Beveridge comments, “We sought out only the very finest, beautifully balanced blends that have deep evocative flavours and a character to match. On the nose, there is a vast array of rich fruity flavours including apple, pear, fig and peach. Reflective of the beauty, rarity and exotic nature of the luxury goods that were exchanged on the royal trade route, it has an intense and complex flavour with notes of dried fruit and toffee, handsomely balanced with a subtle woody sweetness and a lingering wispy aromatic smoke. THE ROYAL ROUTE delivers far more depth of character, with richer, multiple layers on the palate.”This edition is inspired by the majestic history and the sights of the royal trading route, famed for bringing the luxuries of the world to the hands of Kings. The travelers’ tales of the legendary journeys that took place on this road, the precious silks, Persian ornaments, diamonds and pearls that were traded along it, inspired Jim Beveridge to create what is the most opulent variant in the series.
Johnnie Walker Explorers’ Club Collection The Gold Route (1L, 40%)
The second addition to the Johnnie Walker Explorers’ Club Series – “The Gold Route” was launched in 2013 as a Travel Retail exclusive.
Developed as a ‘luxury’ whisky, Walker’s Master Blender, Jim Beveridge describes this as an, “exotic mix of bananas, mango and pitaya,” with a taste of “pineapples, guava, passionfruit and raisins, all balanced perfectly by deep charred peaty notes in keeping with the signature smoky Johnnie Walker flavour”.
Johnnie Walker Explorers’ Club Collection The Spice Road (1L, 40%)
This is the first in a new series that’s exclusive to travel retail. We’ve managed to secure a small allocation from a secret source.
“The Spice Road ” was created by master blender, Jim Beveridge, to evoke the aromas of Asia. It’s one of a series collectively known as “The Explorers Club Collection'” in reference to John Walker’s pioneering travel around the world to establish markets for his whiskies back in the 1800s. The Spice Road is the first in a sub-series named the Trade Route Series – the whiskies are inspired by the cultural richness that can be found on three of the world’s great trade routes.
Spice Road will be followed by ‘The Gold Route”, with tropical flavours designed to reflect the aromas of the Caribbean and Latin America, due for release in March or April next year. Finally, Johnnie Walker ”The Royal Silk Route”, the most expensive of the line-up, will hit airport shelves in May or June. We’ll see if we can source these releases as they go to market.
Johnnie Walker Gold Label 100th Anniversary of The Striding Man 75cl, 40%
Johnnie Walker Gold Label Limited Edition 2021 1L, 40%
Limited Edition product. Johnnie Walker Gold Label Reserve is a whisky that plays nicely with others but always holds its own. This award-winning Scotch is made from vibrant whiskies chosen for their sweet, honeyed qualities. Discover vivid flavour in every drop.
Johnnie Walker Green Label 15 Year Old (70cl, 43%)
A dynamic interpretation of our Johnnie Walker Green Label crafted using only Single Malt Whiskies from each of the four corners of Scotland. Johnnie Walker Island Green has all the character of a single malt, but with a richer flavour experience – combining notes of rich toffee, fresh black pepper. The maritime malt whisky Caol Ila provides the greatest influence in this stunning combination of smoke, sweetness and spice.
Johnnie Walker Green Label 15 Year Old The Taiwan Wonders Collection (4x70cl)
We have one set (four bottles) of Johnnie Walker’s ‘Taiwan Wonders Collection’, designed to pay tribute to the country’s magnificent beauty. Each bottle depicts a different natural marvel of Taiwan on the rear bottle design. They also signify the four single malts that make up Johnnie Walker Green Label. Jade Mountain, Sun Moon Lake, Taroko Gorge and Ali Mountain are the wonders depicted.
Johnnie Walker Green Label 15 years old 1990’s Rare Wooden Box Collectables 70cl, 43%
Vintage Johnnie Walker whisky green label 750ml comes in a wooden gift box.
Johnnie Walker Johnnie Blonde 70cl, 40%
For the curious Scotch lovers or non-whisky drinkers, Johnnie Blonde is a sweet surprise that will dazzle your senses. Made to be mixed, it bursts into life with the citrus kick of lemonade, topped with a fresh slice of orange. Brighten up your next whisky experience with Johnnie Blonde.
Johnnie Blonde has been made for curious Scotch lovers and non-whisky drinkers alike. Made to be mixed, it bursts into life with the citrus kick of lemonade, topped with a fresh slice of orange.