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Absolut Electrik Blue Limited Edition Release 2015 (70cl, 40%)
One of the many wonderful limited edition presentations of Absolut Vodka – the Electrik bottlings are very shiny indeed, presented in a colbalt blue and a metallic silver.
This is the 70cl colbalt blue edition.
Absolut Elektrik, containing Absolut Vodka Original, was designed to evoke a feeling of energy capable of turning any night electric.
The two colors, with semi-transparent coating to create see-through reflections, represent Absolut’s signature cobalt blue and the electrical conductivity of silver.
When combined, the colours reflect an Elektrik aesthetic reminiscent of those flashing lights and seductive beats at a dance floor during peak time.
Release: 2015
Bottles Produced: 2,500,000
Absolut 100 Launched 2007 (1L, 50%)
Launched in 2007. It replaced Red Label.
Absolut 100 is an intense, yet exceptionally smooth super premium vodka. Even a small amount gives the total Absolut 100 experience. The stylish black bottle stands out from the ordinary, enhancing the luxurious treat.
50% ABV, 100 proof. The increase in alcohol intensifies the flavors. Rich, fine, elegant. One for the connoisseurs. The stylish black bottle ensures there is no mistaking it for anything else – this is super-premium vodka. Mix it up with tonic water and a lime wedge for the Absolut Pure Black experience. Or add Campari, sweet vermouth and a twist of lemon to pour yourself a bold Negroni. The character of Absolut 100 gives all your drinks stronger character.
Absolut Brooklyn Limited Edition Release 2010 1L, 40%
Brooklyn is all about the stoop. It’s the very epicenter of culture, creativity, conversation and camaraderie. This is where it all starts.
Absolut Brooklyn, launched in 2010, was made to pay tribute to what this vibrant, diverse and cosmopolitan borough of New York City is today. Or as spoken word artist Lemon Andersenput it; “Absolut Brooklyn, the greatest country in the world”
Designed in collaboration with famed filmmaker and actor Spike Lee, the bottle is a colorful depiction of the very stoop where he grew up. The mirror printed design on the back of the bottle, when seen through the clear, red apple and ginger flavored Absolut Vodka, creates a visual depth of the roots of Brooklyn; The Stoops of Brooklyn. Other subtle nods include Brooklyn nicknames on the steps of the stoop and a line from a love letter to Brooklyn written by Lemon Andersen.
As an homage to their mutual origin, Spike Lee directed a film featuring wordsmith Lemon Andersen in the streets of Brooklyn, declaring his respect, love and admiration for the borough that shaped their unique creative expression as artists of two different kinds.
This campaign inspired us so much that even the Lars Olsson Smith seal, never before altered on the iconic ABSOLUT bottle had a makeover, wearing a baseball cap and glasses evocative of Spike Lee.
Aside from all the marketing, we had the honor of collaborating with the amazing organizationHabitat for Humanityand Habitat-NYC, dedicated to transforming lives and the city by building quality, affordable homes for families in need. Apart from the $50,000 donation of the sales profit, a partnership between Spike Lee,visual strategist Fuse Greenand artist-owned Brooklyn retailerBrooklyn Industrieswas made to create a limited-edition t-shirt that celebrates Brooklyn Stoop Life, where a percentage of sales was donated to Habitat-NYC.
This was definitely an Absolut win-win – a philanthropic cocktail with the perfect Brooklyn mixology!
Absolut Passionfruit (1L, 40%)
With an exotic flavor mix of passionfruit and orange blossom this one is a perfect fit for any occasion, from night time parties with friends to being enjoyed on a sunny afternoon as the perfect Spritz. Putting a face to the name, the bottle design features freehand brush strokes and vibrant colors that abstractly and – if we may say so ourselves – very beautifully visualizes the essence of passionfruit. Getting to know Absolut Passionfruit is easy. Just add some lemonade, mango and lime juice into an ice filled highball glass, garnish it with lime wheel and pineapple’s leaf and you’ve got yourself a Passion for Days. And this is just one of many.
Absolut 72 Bian China Limited Edition Release 2010 70cl, 40%
Absolut 72 Bian, featuring the work of young Chinese artist Gao Yu, was our first limited edition bottle for China.
Gao Yu’s design was inspired by the ancient Chinese fable, “Journey to the West,” a heroic story about the monkey king Sun Wukong who acquires the power to undergo 72 transformations (or 72 bian). Using his fearlessness and creativity, he is able to overcome all obstacles.
As 2010 is the year of the Tiger according to the Chinese calendar, Mr. Gao added tiger stripes to the monkey king’s face as a nod to the traditions.
Despite our geographical distance and cultural differences, we can genuinely relate to the history of an icon, in constant transformation, making progress by being bold and creative.
Absolut Ilusion Limited Edition Release 2011 70cl, 40%
Wait. What?
With Absolut Illusion, we got playful. A limited edition bottle that inspired embracing the unexpected and to challenge perspectives in an innovative way.
At first glance it looked just like our classic Absolut Original bottle. On closer inspection some trickery was afoot.
Tilt it. Turn it. The Absolut Illusion label undergoes a playful transition where the liquid is used to magnify and mirror the logo, creating the illusion of the label floating in the Absolut Vodka inside the bottle. From some angles the logo seems to be moving around in the bottle of its own accord.
Real magic or just an illusion? And now for our next trick…
Release: 2011
Bottles Produced: 775.000
Feature: Global Limited Edition
Collaborator: Family Business
Sizes: Bottle 700ml, Bottle 750ml, Bottle 1000ml
Flavor: Absolut Vodka Original
Absolut Craft Smokey Tea Limited Edition Release 2013 75cl, 40%
A Very Limited Edition. For a Very Limited Crowd.
Absolut Craft – Herbaceous Lemon
Designed by legendary mixologist Nick Strangeway, is set for professional bartender use only. The exclusive range – consisting of Herbaceous Lemon, Bitter Cherry and Smokey Tea – debutted in select bars in the UK, Sweden and the USA.
A different take on how we offered our limited editions, Absolut Craft was a product designed specifically for the global bartending community and made available exclusively to bartenders in select bars and restaurants around the world.
Developed in close partnership with mixology extraordinaire, Nick Strangeway, Absolut Craft comprised a small-batch of three unique flavors, painstakingly curated by Nick and our team over two years.
Herbaceous Lemon: made with a blend of lemon verbena, lemon thyme and lemon myrtle.
Smokey Tea: a gentle, smokey flavour that came from an infusion of Lapsang Souchong tea, hints of orange peel, cloves and ginger.
Bitter Cherry: an authentic cherry flavour, countered by notes of bitter, dark chocolate.
Matching these sophisticated new flavors, we gave the Absolut Craft bottles a subtle silver-grey metallic coating, inspired by Victorian medicine flasks.
One master bartender. Two years. Three unique flavors. And only 2500 bottles. We’re very proud of this one.
Absolut Craft Herbaceous Lemon Limited Edition Release 2013 75cl, 40%
A Very Limited Edition. For a Very Limited Crowd.
Absolut Craft – Herbaceous Lemon
Designed by legendary mixologist Nick Strangeway, is set for professional bartender use only. The exclusive range – consisting of Herbaceous Lemon, Bitter Cherry and Smokey Tea – debutted in select bars in the UK, Sweden and the USA.
A different take on how we offered our limited editions, Absolut Craft was a product designed specifically for the global bartending community and made available exclusively to bartenders in select bars and restaurants around the world.
Developed in close partnership with mixology extraordinaire, Nick Strangeway, Absolut Craft comprised a small-batch of three unique flavors, painstakingly curated by Nick and our team over two years.
Herbaceous Lemon: made with a blend of lemon verbena, lemon thyme and lemon myrtle.
Smokey Tea: a gentle, smokey flavour that came from an infusion of Lapsang Souchong tea, hints of orange peel, cloves and ginger.
Bitter Cherry: an authentic cherry flavour, countered by notes of bitter, dark chocolate.
Matching these sophisticated new flavors, we gave the Absolut Craft bottles a subtle silver-grey metallic coating, inspired by Victorian medicine flasks.
One master bartender. Two years. Three unique flavors. And only 2500 bottles. We’re very proud of this one.
Absolut Blank No.2 Kinsey Limited Edition Release 2013 70cl, 40%
The explosion of bright colors and darker hues embodies Dave Kinsey’s unique balance between his roots in street artistry and extraordinary skills in fine art. A delicate flower, calmly placed in the center of the vibrancy and energy of the city. The interaction, and sometimes the struggle between the urban and the natural. Stunning.
Absolut Kinsey came as part of the Absolut Blank Campaign, where 20 artists from different parts of the world within different fields of artistic expression, were to fill our iconic bottle with their unrestrained creative power.
It was the broad spectra of Dave Kinsey’s skills that made his motif stand out on a blank canvas as well as on the shelf. So we decided to put it there.
Absolut Glimmer Limited Edition Release 2010 (70cl, 40%)
This was the first time we challenged the bottle shape by modifying the finish of the glass. Absolut Glimmer was a glimmering version of our iconic bottle, re-designed to dazzle people in any place with the crystal pattern-shaped glass that, when placed in various light conditions, would appear different as it reacted to the light.
Absolut Glimmer containing Absolut Vodka Original was launched in more than 100 markets worldwide.